Focus Groups

A focus group is used by lawyers to help them analyze cases and to determine the strengths and weaknesses of each case.  Real lawsuits – civil and criminal - are discussed by each focus group (typically 8 men and women) and the group is asked to name the strengths and weaknesses of each side and to give an emotional number on a scale of 1 to 10.

Each participant is paid for their time at the office in the group, usually 4 hours, given snacks, drinks and in general made comfortable.

Virtually everyone who has been a part of a focus group in the past 5 years has found it enriching and enjoyable. 

We get lawsuit referrals all across Southeast Missouri from other law firms and then we conduct the focus group for a fee.  Often, the focus group will tell the law firms important aspects about the case that the law firm never even thought about; that is because lawyers “think like lawyers” and focus group people “think like real jurors”.  We are sure that if you attend one of our sessions you will thoroughly enjoy the experience. 

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